
How will your business feel on the other side when you…
- Write copy that sounds like you at your sharpest — distinct, irresistible, and instantly recognisable (yes, even to strangers on the internet).
- Build a bank of ideas so powerful you’ll stop dreading “content” and start treating marketing like your creative playground.
- Easily write website copy, emails, and social media posts that have people nervous not to buy.
- Sell your offers without begging for attention, apologising for your prices, or cringing through launch week.
- Stop feeling so confused by conflicting marketing advice about ‘riches in the niches’ and learn how to position around your message. Cuz YOU are the niche, baby.
- Get your message so clear and powerful that it starts making money, bringing your name up in conversations and making meaning long after you’ve left the room.
Over the course of 16 weeks, you will:
We’re going to activate fresh thinking, cultivate your breakthrough ideas and learn how to express them, all through your writing.
“The best advertising should make you nervous about what you’re not buying.”
Replace your “I’ll-just-wing-it” writing habit with a ritual that keeps your creativity alive, your copy converting, and your business moving (even when you’re offline).










